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RETAIL SOLUTION

RETAIL SOLUTION
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RETAIL SOLUTION

Product catalog summary
Overview: The document outlines Hikvision's retail solutions designed to reduce shrinkage and enhance business efficiency. It focuses on creating a secure environment for both shoppers and staff, improving customer experience, and optimizing operations through precise offline data.
Key Solutions:
  • Intelligent Security and Loss Prevention: Features include intrusion detection systems, EAS integration, POS information overlay, and comprehensive alarm management to prevent shoplifting and secure premises.
  • Proactive and Precise Marketing: Utilizes VIP customer recognition and product fusion to enhance customer service and marketing strategies.
  • Operation Optimization and Management: Integrates online and offline data for improved decision-making, customer traffic analysis, and area popularity analytics to enhance store operations.
  • IT Management: Centralizes IT management with tools for monitoring device status, assessing system health, and checking errors to maintain system efficiency.
Technological Features:
  • Intrusion Detection: Real-time alarm systems with various detectors and video intrusion detection systems.
  • POS Information Overlay: Integrates transaction data with video footage for fraud prevention and dispute resolution.
  • Customer Traffic Analysis: Advanced cameras exclude non-shoppers and repetitive customers to provide accurate traffic data.
  • Heat Mapping: Identifies popular store areas to optimize product placement and marketing strategies.
Product Showcase: Highlights key products like DeepinMind NVR and DeepinView Cameras, offering features such as facial recognition, people counting, and heat mapping for enhanced retail analytics.
Conclusion: Hikvision's retail solutions offer comprehensive tools for security, marketing, and operational efficiency, tailored to various retail environments from small stores to large shopping malls.
Deep Learning Application: The document discusses the use of deep learning algorithms in retail security solutions, focusing on intersection analysis and success stories from countries like Denmark, Germany, UK, and Poland. It emphasizes Hikvision's technology in enhancing security and operational efficiency.
Success Stories: Case studies highlight Hikvision's retail solutions, particularly with the brand Miniso, using people counting and fisheye cameras to map retail trends, calculate conversion rates, and identify 'hot areas' in stores. This data aids in optimizing product placement and assessing marketing strategies, with remote information collection for headquarters.
Challenges: Challenges include assessing marketing strategies, accurately calculating purchase conversion rates, identifying store 'hot areas', and collecting remote information for headquarters.
Hikvision Solutions: Solutions include people counting cameras, fisheye cameras, NVRs, and the HikCentral Platform, improving management efficiency and providing insights into shopping patterns.
Gallions Reach Shopping Park Case Study: Focuses on upgrading the security system at Gallions Reach Shopping Park in London. The challenge was covering a large area with high shopper volume. Hikvision's solution involved installing 41 cameras, including PTZ cameras with 30x zoom and vandal-proof dome cameras, ensuring high-quality images and security.
Performance and Benefits: The upgraded system at Gallions Reach provides high-quality images, monitors safety and security, and offers a future expansion path. Using existing cabling reduced costs, and professional installation ensured reliable surveillance.
Contact Information: The document provides contact details for Hikvision's offices worldwide, including in the USA, Europe, UAE, UK, Russia, Italy, Australia, Singapore, South Africa, Korea, India, France, Brazil, Spain, Poland, Tashkent, Indonesia, Canada, Turkey, Kazakhstan, Thailand, Colombia, Romania, Malaysia, Vietnam, and Hong Kong.
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Catalog excerpts

RETAIL SOLUTION-1

MINIMIZE SHRINKAGE AND MAXIMIZE BUSINESS RETAIL SOLUTION

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RETAIL SOLUTION-2

Hikvision Retail Solution Going Beyond Security Running a successful business is no easy task, and it is becoming increasingly challenging. While you are still figuring out how to stop shoplifters and keep a close eye at the warehouse, making sure customers have great in-store experience becomes a pressing issue…and then your staff is complaining about the shift schedule! All these details serve as critical parts in making your business better – but only if you have the right tools to leverage them. Our retail package is your one-stop solution for security, marketing, and operation challenges...

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RETAIL SOLUTION-3

Intelligent Security and Loss Prevention Intrusion Detection An Intrusion Detection System is crucial for securing a property, whether for authorized areas or the entire premises during off-hours. Hikvision offers various intrusion detection systems, all of which enable real-time alarm information and timely event coverage. The alarm-based system is compact and flexible, featuring various types of detectors, such as PIR Detectors and Magnetic Door Contacts. Other options include Video Intrusion Detection Systems, which rely on VCAs for intrusion events EAS Integration Electronic Article Surveillance...

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RETAIL SOLUTION-4

Proactive and Precise Marketing VIP Customer Recognition Specialty shops see high operating costs and highvalue products, thus conversion rates and area effectiveness are the main focus. Loyal VIP customers are enormously valuable to such stores, but service staff cannot always identify them immediately. When customers agree to participate in VIP programs, marketing promotions or other incentives, facial recognition technology will give retailers accurate tools to identify VIPs and loyal customers. Staff can be notified to provide the right services at just the right time. Precision marketing...

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RETAIL SOLUTION-5

Operation Optimization and Management Product Fusion and System Fusion Making decisions to optimize operation requires rich information and the capability to link pieces together. Therefore, integrating online and offline data becomes the key to discover business insights. Hikvision offers data fusion that meets the needs of retail industry, making your operation more cost-effective and efficient. Online Data POS Online and Offline Data Fusion for Operation Optimization Offline Data Aggregation How to handle huge amounts of offline data & iot devices? Integration on the system level for multiple...

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Advanced Customer Traffic Analysis More Accurate Excluding Staffs Hikvision has worked on helping customers collect the most accurate data. The new people counting camera is now able to recognize repetitive entries or non-shoppers (including staffs and securities) and exclude such data. Customer enters through one door and exits through another Excluding Repetitive Customers In order to obtain even more accurate customer traffic data, Hikvision’s camera is able to exclude customers who repetitively enter the store or who is just passing by. Customer goes out for a certain time (making phone call...

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RETAIL SOLUTION-7

Area Heat Map Data that reveal which areas are most visited could be a great help for operational insights. In the shelf area, heat-mapping technology marks the popularity of each shelf areas. Combined with other information, problems with commodities becomes apparent. For example, if you see an area is highly visited but the product sales volume is low, you can further reason weather that’s because the current products or brands lack attraction, or that the products are going to expire soon. Global Heat Map Using ceiling installation of several fisheye cameras, the system can generate global...

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RETAIL SOLUTION-8

Powerful Tools for The Important Tasks Remote Audit Onsite Audit Offline Audits are necessary, but are often beset by challenges like high management costs, inefficiency of on-site audits, management vulnerability, and lack of further data analyses. But now, Hikvision’s Remote Audit Solution reuses existing CCTV systems and moves the offline audit process online – vastly improving efficiency and standardization. Remote Audit With Hikvision’s solution, you can complete your Planning, Auditing, Rectifying, and Statistics & Review processes swiftly and accurately. You will be generating reports,...

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RETAIL SOLUTION-9

HikCentral Archive Files Visitor

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Marketing Data Dashboard With this marketing data dashboard, all the information that a retailer need is intuitively displayed. For management team that needs to check and run multiple stores, the dashboard also shows shop locations on the E-map and all related information for efficient review. Traffic Display for Popular Stores Top 10 Popular Stores Display Customer Attributes Analysis Customer Traffic Customer and Prospect Display Remote Audit Display

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With HikCentral, IT management is more centralized and easy-to-use. All the statistics and analysis you may need to maintain a healthy and effective system are all shown in one place. You can easily follow the steps below for a quick inspection and fix. Overall Inspection Error Checking Problems Fixing Customized inspection frequency: 0.5~60 minutes List of abnormal items with detailed information • Network accessibility check • Power on or off • User name and password check …… Device Status & Tendency Overview System Health Assessm

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RETAIL SOLUTION-12

Key Product Showcase DeepinView Camera (Retail Version) iDS-2CD7126G0-IZS(2.8-12mm)/Retail iDS-2CD7146G0-IZS(2.8-12mm)/Retail • Excellent low-light performance via DarkFighter technology • New ANPR function (supports global algorithm with vehicle attributes recognition) • Convenient and efficient third-party integration solution via AI Open Platform and HEOP • Supports facial recognition / people counting through facial recognition • Customer Traffic • VIP Recognition • Customer Attributes Analysis • Repetitive Customer Excluding • Staff Excluding Recommended for stores with multiple doors or...

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*Prices are pre-tax. They exclude delivery charges and customs duties and do not include additional charges for installation or activation options. Prices are indicative only and may vary by country, with changes to the cost of raw materials and exchange rates.