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New competitive edge
According to Mr. Arnold, Geberit is seeing benefits from Objet’s technology that extend far beyond
R&D. In fact, in many different respects, Objet is changing the way the company is doing business.
For example:
• Speeds development of graphics and packaging – Objet models are painted and
photographed for packaging and marketing materials. With no need to wait for the preproduction
series, Geberit saves vital time and cost.
• Supports marketing efforts – The Objet-built models are fitted with a shell of existing
components to create the look and feel of the final end product. The “Objet model” is then
presented to top management, customers, focus groups, and others to generate valuable
market feedback ahead of production.
• Facilitates internal communication and innovation – Objet models enable Geberit team
members to easily communicate their ideas for new products and they allow customers,
suppliers and partners to convey their ideas for alternations.
• Enhances external communication – Objet models can be finished (sandblasted, painted, etc)
to create a close resemblance to the end product, which can then be used in the sales field to
gather customer input. Adjustments can be made to optimize the product design according
to real market needs – saving the expense and time of making changes after the product has
already reached pre-production.
Such things all add up to a real business benefit. “We believe we have a competitive edge in our
industry thanks to Objet,” says Mr. Arnold.
Anticipating more Objet models
In the first six months following the installation of their own system, Geberit’s use of Objet models
grew by 150% over what it was when they worked with a service bureau. Within a year of acquiring
an Objet system, 20% of all prototypes were generated by the Eden260 system, with the rest still
handled by regular CNC machining. But not for long.
Mr. Arnold: “I believe that not too long in the future, the percentage of models generated from the
Objet machine could reach 50% of all models built here at our workshop.”
info@objet.com www.objet.com
Objet Geometries Ltd.
Headquarters
2 Holtzman st.,
Science Park,
P.O Box 2496,
Rehovot 76124, Israel
T: +972-8-931-4314
F: +972-8-931-4315
Objet Geometries Inc.
North America
5 Fortune Drive
Billerica,
MA 01821
USA
T: +1-877-489-9449
F: +1-866-676-1533
Objet Geometries GmbH
Europe
Airport Boulevard B 210
77836 Rheinmünster
Germany
T: +49-7229-7772-0
F: +49-7229-7772-990
Objet Geometries AP
Asia Pacific
Unit28, 10/f, HITEC
1 Trademart Drive
Kowloon Bay, Kowloon
Hong Kong
T: +852-217-40111
F: +852-217-40555
Objet Geometries AP
Limited China Rep Office
Rm1701, CIMIC Tower,
1090 Century Blvd,
Pudong Shanghai
200120 China
T: +86-21-5836-2468
F: +86-21-5836-2469
Objet Geometries Ltd., the innovation leader in 3D printing, develops,
manufactures and globally markets ultra-thin-layer, high-resolution 3-dimensional
printing systems and materials that utilize PolyJet™ polymer jetting technology,
to print ultra-thin 16-micron layers.
The market-proven Eden™ line of 3D Printing Systems and the Alaris™30
3D desktop printer are based on Objet’s patented office-friendly PolyJet™
Technology. The Connex™ family is based on Objet’s PolyJet Matrix™
Technology, which jets multiple model materials simultaneously and creates
composite Digital Materials™ on the fly. All Objet systems use Objet’s FullCure®
materials to create accurate, clean, smooth, and highly detailed 3D parts.
About Objet Geometries
Objet’s solutions enable manufacturers and industrial designers to reduce
cost of product development and dramatically shorten time-to-market of new
products. Objet systems are in use by world leaders in many industries, such
as Education, Medical / Medical Devices & Dental, Consumer Electronics,
Automotive, Toys, Consumer Goods, and Footwear industries in North America,
Europe, Asia, Australia, and Japan.
Founded in 1998, Objet serves its growing worldwide customer base through
offices in USA, Mexico, Europe, Japan, China and Hong Kong, and a global
network of distribution partners. Objet owns more than 50 patents and patent
pending inventions. Visit www.objet.com.
© 2010 Objet, Quadra, QuadraTempo, PolyJet, FullCure, SHR, Eden, Eden250, Eden260,
Eden260V, Eden330, Eden350, Eden350V, Eden500V, Job Manager, Objet Studio,
CADMatrix, Connex, Connex350, Connex500, Alaris, Alaris30, PolyLog, TangoBlack,
TangoBlackPlus TangoGray, TangoPlus, VeroBlue, VeroWhite, VeroBlack, VeroGray, Durus, Digital
Materials, Polyjet Matrix and ObjetGreen are trademarks of Objet Geometries Ltd. and may
be registered in certain jurisdictions. All other trademarks belong to their respective owners.
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